Connect with us


Strategy Analytics Predicts When Consumer Spending On Streaming Video Will Outweigh Pay TV For The First Time



In 2024, the US will spend more on streaming video than on Pay TV for the first time, according to the latest study by Strategy Analytics. Consumer spending on traditional Pay TV services fell 8% last year to $ 90.7 billion. According to analysts, they will continue to decline and in 2023 will amount to $ 74.5 billion. By contrast, spending on streaming services (such as video-on-demand and TV-by-subscription with Internet delivery) has increased in 2020. The growth was 34%, and in absolute terms, these costs reached $ 39.5 billion. If forecast comes true, they will reach $ 76.3 billion in 2024, surpassing Pay TV spending for the first time.

Analysts predict that by 2026, Pay TV will account for only 40% of video and TV spending. For comparison: in 2016, the share of these segments was 81%.

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *


Latest News

News2 mins ago

The final version of HarmonyOS 2.0 is out on June 2nd. 300,000 people have already received the update

Chinese sources have learned from a senior Huawei official familiar with the matter that HarmonyOS 2.0 will be officially released...

Phones3 mins ago

Redmi Note 10 Pro received stable MIUI 12.5

The Redmi Note 10 Pro smartphone has received the MIUI 12.5 stable update, which is available in India, Europe and...

Laptops12 mins ago

Apple to release redesigned MacBook Pro with new SoC very soon, which will be the first sign of a whole series of new products

Apple is preparing new MacBook Pro laptops and other Macs soon to be released. This was told by the editor...

Phones13 mins ago

One-click camera or battery replacement. Xiaomi may have a modular smartphone

The idea of ​​a modular smartphone that involves a quick change of the camera, screen or battery has been known...

Headphones14 mins ago

No Apple AirPods or HomePod models support new lossless audio on Apple Music

Yesterday it became known that support for Spatial Audio and Dolby Atmos technologies, as well as Lossless Audio, are being...

Components25 mins ago

Huawei’s first curved monitor with soundbar launches June 1st

Huawei will release a new 34-inch curved monitor called Huawei MateView on June 1, 2021, sources say. The gaming monitor...

News1 hour ago

Samsung Electronics May Start Construction of New Chip Plant in U.S. Next Quarter

Samsung Electronics may begin construction of a $ 17 billion chip factory in the United States in the third quarter...

News3 hours ago

Professional customizer criticized Apple TV’s auto-calibration feature

In April, with the introduction of the new Apple TV 4K, Apple also introduced the TV Calibration feature. It uses...


Most Popular