Connect with us
captura91 captura91

News

artificial intelligence in advertising

Published

on

Artificial intelligence has more and more weight in the world of marketing. Advances in this field have achieved that these artificial intelligences can learn and adapt their way of working to different sectors and even to specific cases in each sector. The machine learning it is increasingly solid and, taking advantage of the application it can have in the relationship of brands with their consumers and potentials, more and more companies are betting on programmatic advertising.

In this line, ONiAd is a programmatic advertising platform Spanish reference in the market. Programmatic brings a great improvement in the advertising strategies of a business. In order to take advantage of it, it is essential to know the advantages of programmatic advertising and, also, to know what you can find in ONiAd since not all tools are the same.

The benefits of programmatic advertising

Thanks to the use of artificial intelligence we can enjoy a much more efficient advertising model. We are talking about this advertising constantly improves its algorithms learning from consumers, how campaigns work, the media they work with… and thus achieve much more interesting advertising for both the end user and the brand itself.

All this translates into greater notoriety for the company and a higher return on investment, which is what should be sought with any advertising worth its salt.

In the same way that a machine can lift more weight than a person, these machines are also capable of learning at much faster rates than any other person. Thanks to deep learning This artificial intelligence is capable of analyzing the subjects one by one, taking into account the data of millions of users, offering much more precise results in real time. It does so through complex systems and algorithms and ONiAd has been able to make this work system very simple for those who manage campaigns through its tool. What this platform has achieved and has made her a reference is that it has created a simple and intuitive interface for the user, so that anyone who manages the campaigns has and understands all the information about what is happening with the campaign, the results, the information.

Much more effective advertising

This ensures that advertising does not go unnoticed. We are talking about advertising that offers higher efficiency ratios, making it much easier to work with and more profitable in terms of investment.

The advantages of having this artificial intelligence for the publicity of our business go from a greater knowledge of the target even much more interesting advertising proposals for these The result is a greater connection with consumers and potential customers and the power to differentiate ourselves from the competition in a forceful way.

Furthermore, as in the vast majority of automated processes, we are talking about a reduction in costs of the most considerable. If we add this advantage of reduced costs to the great conversion rate that this advertising achieves, we are talking about an unprecedented success.

Finally we find a much safer advertising. This is because all customer information is managed autonomously by this artificial intelligence. Furthermore, ONiAd works with demanding security systems. This aspect is especially appreciated taking into account laws such as the current Data Protection Law.

.

Click to comment

Leave a Reply

Your email address will not be published.

News

Snapdragon 8 Gen 1, 50 MP, 5000 mAh and 68 W for $415. Introduced in December, the flagship Motorola Edge X30 drops in price in China to a new low

Published

on

Snapdragon 8 Gen 1 50 MP 5000 mAh and 68

As the source writes, starting tomorrow, a new price will be set for the flagship smartphone Motorola Edge X30 in China. In the version with 12 GB of RAM and 256 GB of flash memory, the phone will drop in price to 2,770 yuan, which is approximately $415. For comparison, the cost of this version of the Motorola Edge X30 is now in China – $ 535.

Snapdragon 8 Gen 1, 50 MP, 5000 mAh and 68 W for $415.  Introduced in December, the flagship Motorola Edge X30 drops in price in China to a new low

Recall that the Motorola Edge X30 debuted in December last year and became the world’s first smartphone based on the Qualcomm Snapdragon 8 Gen 1 single-chip system. It received a 6.8-inch screen with Full HD + resolution and a frame rate of 144 Hz, a 60-megapixel front camera , a main camera with 50, 50 and 2 MP sensors, as well as a 5000 mAh battery with support for fast charging with a capacity of 68 W.

Continue Reading

News

Up to 80 GB of memory and liquid cooling. Nvidia is preparing a new version of the A100 accelerator

Published

on

Up to 80 GB of memory and liquid cooling Nvidia

Although Nvidia recently introduced the H100 accelerator on the new Hopper architecture, the company is preparing a new version of the old Nvidia A100 on the Ampere architecture.

Up to 80 GB of memory and liquid cooling.  Nvidia is preparing a new version of the A100 accelerator

The new version stands out with a liquid cooling system instead of the passive one of the regular version. Given the release of the new version of the adapter, Nvidia clearly will not be phasing them out after the release of the H100. Recall that new items will be released sometime in the second half of the year, but the company did not specify the timing.

The Nvidia A100 in the PCIe version has 40 or 80 GB of memory and delivers 19.5 TFLOPS of performance.

Continue Reading

News

Xiaomi declares a price war. The company reduces the cost of Xiaomi 12 and Xiaomi 12 Pro in China immediately by $ 75

Published

on

Xiaomi declares a price war The company reduces the cost

A big sale of 618 is starting soon in China, and many companies are preparing for it in advance. Including Xiaomi. The company announced a price cut for its flagships in China from May 23rd. And on this day, pre-sales of smartphones with updated price tags will start, but in reality the promotion will be launched on May 31.

Xiaomi declares a price war.  The company reduces the cost of Xiaomi 12 and Xiaomi 12 Pro in China immediately by $ 75

The cost of Xiaomi 12 and Xiaomi 12 Pro will drop by 500 yuan or $75 at once. As a result, the most affordable Xiaomi 12 can be purchased for $480. Xiaomi 12X will also become cheaper, but not so significantly – by 300 yuan or $ 45. The price of this model in the basic version will be 2400 yuan or $360.

Xiaomi declares a price war.  The company reduces the cost of Xiaomi 12 and Xiaomi 12 Pro in China immediately by $ 75

Recall that Xiaomi 12X is no different from Xiaomi 12, except for a single-chip system: if the older model is based on SoC Snapdragon 8 Gen 1, then Xiaomi 12X is built on Snapdragon 870. And Xiaomi 12 Pro differs from Xiaomi 12 in having a 2K screen and a 50-megapixel sensor Sony IMX707 optical format 1 / 1.28 inches, as well as support for 120W charging.

Continue Reading

Most Popular