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Apple Gives Up: App Store Developers May Avoid Paying 30% Commission From 2022



Amid global regulatory pressure, Apple will allow developers of multimedia “reading apps” to include an in-app link to their website so that users can create and manage an account. This will avoid paying a 30 percent commission when you subscribe to an app / service through the App Store.

The agreement was with the Japan Fair Trade Commission (JFTC), but Apple will apply the change globally to all “reading apps” in the store. Apps like these provide previously purchased content or content subscriptions for digital magazines, newspapers, books, audio, music, and video.

Before the change goes into effect in early 2022, Apple will update its guidelines and review process to ensure that readers continue to safely browse the App Store. The Cupertino-based company insists that in-app purchases through the App Store remain the safest and most reliable payment method for users. In doing so, Apple will also help developers of reading apps protect users when they link them to an external website to shop.

Trust in the App Store is everything for us. The App Store has always focused on keeping users safe and secure by helping them find and use great apps on their favorite devices. We highly respect the Japan Fair Trade Commission and appreciate our collaboration to help developers of reading apps make it easier for users to set up and manage their apps and services, while protecting their privacy and maintaining their trust.


On Tuesday, the South Korean legislature passed a new law that prohibits Google Play and App Store owners from restricting app developers to embedded payment systems.

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