According to Strategic Vision, many car enthusiasts would consider buying an Apple car when choosing their next car if the Cupertino company made an offer to do so.
Last week, the international consulting agency released the results of its survey, in which it asked new car owners what they think of the quality of more than 45 car brands.
“Apple is the #3 most respected brand, with 26% of customers saying they would ‘definitely consider’ buying an Apple-branded vehicle in the future,” said Alexander Edwards, vice president of strategic planning at Strategic Vision. “But Apple’s strength doesn’t end there. What should worry others is that Apple is more endearing than any other car company.”
24% of respondents said they like the quality of Apple products. This is twice as high as strong car brands like Honda, Toyota and Tesla.
What Apple ultimately brings out in terms of styling, powertrain, product and other key features will determine the level of interest among car buyers. However, their brand awareness and reputation provides a huge platform for car manufacturers to prepare accordingly.
This could be a big problem for Tesla. 50% of Tesla car owners say they would “definitely consider” buying a future Apple car.
Tesla plans to use thousands of Tesla Bot humanoid robots in its factories
Tesla has posted a job listing for its Tesla Bot program, which suggests management plans to use thousands of humanoid robots in factories. They want to use them to perform repetitive and monotonous tasks, which will automate their implementation.
Back in early 2022, Elon Musk said that Tesla this year is prioritizing product development for the Optimus humanoid robot, rather than launching new products that have been postponed to 2023. Musk also noted that the public has not yet seen the value of the Tesla Bot, but this robot can probably completely change the global economy.
The company said the first version of the Tesla Bot will focus on simple, repetitive tasks, making the robot useful in a factory setting. How this will be possible, we will find out very soon, because the first working prototype of the humanoid robot is scheduled to be shown on September 30 at AI Day.
Earlier it was reported that Geely Atlas in Kita will also be assembled by robots, although not humanoid.
Volkswagen showed the concept of a futuristic unmanned electric vehicle for traveling
Volkswagen has unveiled the Gen.Travel autonomous electric vehicle concept. It is planned to present it in full at the Chantilly Arts & Elegance exhibition, which will be held in France on September 24-25.
The novelty is positioned as a travel solution. The concept has a glass cockpit, autopilot, convertible interior, butterfly wing doors and LED optics. It is stated that the autopilot belongs to the fifth level, which means that there is no need for human intervention. Because the car has no steering wheel, pedals and gear selector. It is noted that the autopilot will allow the driver to become a passenger and not follow the road, but to focus on work or leisure.
There will be two options to choose from: with a two- and four-seat interior, while the seats can be turned into beds.
“With Gen.Travel we can already experience today what will be possible in the near future with innovative technologies. Door-to-door travel on a new level. Emission-free and stress-free”, said Nikola Ardey, Head of Innovation at the Volkswagen Group.
Technical parameters of the car are not called, but some of its technologies are expected to appear in production cars.
Tesla recalls more than a million cars due to dangerous power windows
Tesla is launching a massive recall campaign targeting nearly 1.1 million electric vehicles in the US. The cause was potentially dangerous power windows.
As follows from the information on the website of the National Highway Traffic Safety Agency in the United States (NHTSA), the reverse function of the power windows simply stops working, which means that if an obstacle is detected between the frame and the glass, the mechanism will not automatically lower the glass, which can lead to injury .
The power window issue affected the 2017-2022 Tesla Model 3, the 2020-2021 Model Y, and the 2021-2022 Model S and Model X. However, this will not be a recall in the classical sense, since owners of electric vehicles with potentially dangerous power windows will not even have to visit the dealership. All work will consist of updating the software, which will be installed “over the air” (OTA).
Tesla itself claims that they have not received a single complaint from customers about this problem, and the company is not aware of a single accident, the cause of which would be the failure of this function. At the same time, the US National Highway Traffic Safety Agency insists that power windows that do not meet safety requirements can pose a real threat to the health of the driver and passengers.
Earlier this year, Tesla recalled 817,000 electric vehicles in the US due to safety concerns.
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