To such conclusion specialists from the Morgan Stanley banking holding came.
The Apple Car project has been a constant target of analysts and investors since Reuters reported in December that the iconic iPhone maker had revived the dormant Project Titan, which would launch an electric vehicle equipped with autopilot technology. Everyone immediately wondered how viable the Apple project was. And also how profitable it can become.
Morgan Stanley holding analyst Katy Huberty, concluded that Apple Car can bring very large profits. One of the main reasons for its success, according to the analyst, could be Apple’s huge user base. At the moment it is about 1 billion users. Plus, a developed ecosystem and, perhaps most importantly, a lot of money that can be spent on the development and development of promising technologies.
As with its iPhones, Apple is likely to outsource the production of key components as well as the assembly of the car. And to surpass iPhone revenues, Apple Car only needs 2 percent of the car market. So the project of an electric car from Apple is not just another whim of marketers, but a long-term program to make big money.
A source: wccftech
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